Ortho-Novum

Among them: Band-Aids, Stayfree maxi-pads, Ortho-Novum oral contraceptives, many baby products.

FDA has set the recommended limit for Enovid and Ortho-Novum at four years, and of Enovid-E at three years, though it is holding the newest pills to two years for the present.

Ortho Pharmaceutical Corp. has conceded that its Ortho-Novum 1/50-21 contains no less estrogen and is in no way superior to other contraceptives with similar ingredients.

Last week New Jersey's Ortho Pharmaceutical subsidiary of Johnson & Johnson�already the nation's largest producer of vaginal contraceptives�entered the lucrative market with its new Ortho-Novum birth control tablets.

The company expects that Ortho-Novum will raise total sales of oral contraceptives to nearly $25 million in 1963 and bring a 30% boost in Ortho's sales.