View synonyms for

merchandising

[ mur-chuhn-dahy-zing ]

Phonetic (Standard)IPA

noun

the planning and promotion of sales by presenting a product to the right market at the proper time, by carrying out organized, skillful advertising, using attractive displays, etc.

merchandising

/ ˈ��ɜː��ʃə��ˌ�岹ɪ��ɪŋ /

noun

the selection and display of goods in a retail outlet
commercial goods, esp ones issued to exploit the popularity of a pop group, sporting event, etc

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Word History and Origins

Origin of merchandising¹

Middle English word dating back to 1350–1400; merchandise, -ing ¹

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Example Sentences

Examples have not been reviewed.

Disneyland is launching multiple merchandising lines for its 70th anniversary, some of which have already started to infiltrate the parks.

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James Bond is not just another merchandising or marketing tool.

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“To shoehorn anything into tiny Disneyland is really hard,” Irvine says, adding, “A lot of people in merchandising would have preferred it was bigger.”

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Additionally, Metcheck said, Forever 21 didn’t invest enough in advertising and online merchandising.

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That was trailed as the first product of her lifestyle brand that has been renamed As Ever, with Netflix now a partner in the merchandising.

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Related Words

merchandiser merchandize

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